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About us

Why I Started The Kitchen Draw

At The Kitchen Draw, we believe every cooking enthusiast should have the chance to own the premium kitchen equipment they’ve always dreamed of — without breaking the bank. Think KitchenAid mixers, Sage espresso machines, Traeger grills, and all those top-tier gadgets that turn everyday cooking into something special. That’s where our amazing kitchen prizes come in.

Back in 2021, during a hectic Christmas dinner for 14 guests, our founder Max juggled a feast of turkey, beef, veggie and gluten-free options — all while struggling with an under-equipped kitchen. That stressful day sparked an idea: why not give people the chance to win high-end kitchen gear at a fraction of the cost?

And so, The Kitchen Draw was born.

Our Journey So Far

Since 2022, The Kitchen Draw has grown from a small idea to a thriving community of over 2,400 customers across more than 100 UK counties. We’ve hosted hundreds of draws, given away incredible kitchen and home prizes, and earned over 200 five-star reviews on Trustpilot.

We’ve expanded beyond kitchen gadgets too — now offering seasonal homeware prizes like Dyson fans, robot lawn mowers, and premium vacuum cleaners. In 2024, we proudly became a corporate sponsor of the Essex Wildlife Trust, supporting local conservation.

You may have seen us at events like Nottingham Coffee Festival, Altons BBQ World Launch Night 2025, or the South Essex Business Expo.

What Makes Us Different

The Kitchen Draw isn’t just another competition site. We focus on quality over gimmicks — offering premium kitchenware prizes with fair, transparent odds. Unlike sites with massive instant-win draws or enormous prize pools where the main prize feels like an afterthought, we keep things simple and focused. Every draw has a clear structure and schedule, so you always know what’s coming up and when our live-streamed events will take place. And because we’re a small, one-person business (no big warehouses or huge teams), we keep entry prices low while delivering excellent service. Our specialist focus on kitchen equipment means you’ll always find prizes that are genuinely useful, exciting to own, and chosen to help make your time in the kitchen more enjoyable.

Finally, there’s no BS or bluster. While other sites might crow about being the best and thump their chests, we simply get on with running fun competitions for our great community of compers.

Our Values

We understand and value the role that food and cooking have in creating great times with friends and family. This is really what The Kitchen Draw is all about: making your kitchen as fun and exciting as possible. We also value quality – that’s why we only run competitions for the highest quality products. With our draws, you can get your hands on top notch products from brands you can trust. We only run competitions for high-quality products we’d love to own ourselves. Every draw is live-streamed for transparency, and ticket prices stay fair.

Meet Max

Originally from New Zealand, Max now calls Essex home. He’s not a professional chef — just a home cook who knows the difference great equipment can make. When redundancy gave him the chance to pursue something new, he combined his passion for good food and gadgets to create The Kitchen Draw. His goal? To help people like you fill their kitchens with gear they love, without the premium price tag.

Hear From Our Community

Hear From Our Community

“I’ve been playing The Kitchen Draw for over a year now, and have been lucky enough to win amazing prizes including a coffee machine, slow cooker, hoover, KitchenAid pan set, and most recently a Dyson Cooler fan and Smeg kitchen scales. I love the live draws, great banter, and you can see your name beside your ticket numbers – it’s so exciting when it’s your number that wins! The odds are amazing with very low overall tickets. I highly recommend The Kitchen Draw, Max is so friendly and helpful — always quick to reply if you have any questions or queries. The prizes are posted out so fast, and Max asks for prize ideas too so there is always a good range. It’s a lovely comp site, I look forward to the draws each week!”

— C Andrews, Moray (June 2025)

We Grow Trees

We aim to be a sustainable business. As part of achieving this we’ve planted 10,000 trees with Ecologi. You can see our impact here

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